What it is
This is a real client engagement, shown here without a name — the work is real, the client isn't identifiable, and the storefront's own branding is blurred in the screenshot. It's an e-commerce store for custom-designed fashion — t-shirts, hoodies, crop tops, and extras like pin badges and posters. The goal was to let someone design their own piece about as easily as buying an off-the-shelf one, so the store had to carry both a ready-made catalogue and a customiser that felt quick rather than fiddly.
What we built
- Storefront on Shopify — designed in Figma first, then built out: catalogue, product pages, cart, and checkout, all responsive.
- Live product customiser — design tools on the product page so a change shows straight away, with pricing that updates as options change.
- Catalogue and merchandising — apparel and accessories organised so browsing stays easy, including eco-conscious material options.
- Customer-first policies — returns and support terms written to take the hesitation out of checkout.
What it shows
This is the reference for a retail build where the catalogue isn't the whole story — where a configurator, dynamic pricing, or a made-to-order flow sits on top of a standard store. If you sell something customers personalise before they buy, this is the kind of build we'd do for you.